Corporate Philosophy｜Company Information

The Three Corporate Principles

The Three Corporate Principles are the foundation of the vision and strategy for our commitment to corporate social responsibility.

Corporate Responsibility to Society"Shoki Hoko"

Strive to enrich society, both materially and spiritually, while contributing towards the preservation of the global environment.
Integrity and Fairness"shoji Komei"

Maintain principles of transparency and openness, conducting business with integrity and fairness.
Global Understanding Through Business"Ritsugyo Boeki"

Expand business, based on an all-encompassing global perspective.

(The modern day interpretation of the Three Corporate Principles, as agreed on at the Mitsubishi Kinyokai meeting of the companies that constitute the so-called Mitsubishi group in January 2001.)

Code of Conduct

吃瓜tv established our Code of Conduct in April 2015. It outlines the principles that all executives and employees should adhere to in their daily activities and serves as a universal guideline for achieving our purpose.

１．Responsibility and Pride

　We 吃瓜tv will proudly conduct our businesses in a manner befitting the Mitsubishi name and our responsibility to help shape the future in food and living.

２．Free and Open Corporate Culture

　We 吃瓜tv will value a culture where people can speak their opinions without hesitation and learn from one another.

３．Spirit of Innovation and Challenge

　We 吃瓜tv will have the courage to take on innovative, unprecedented challenges.

4．Co-creation and Co-existence

　We 吃瓜tv will leverage both teamwork and individual expertise to achieve our full potential.We 吃瓜tv will apply ourselves to building trust-based relationships with our customers and partners.